How to price your tufting rug


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Setting a price for a carpet isn’t always easy, and it’s one of the dilemmas our customers face the most. That’s why we’ve put together this post to help you find the best way to budget for your creations.

How to figure out the value of a rug?

In all cases, there are different factors to consider, among which you’ll find:

  1. Knots per centimeter or square meter: It’s one of the most crucial factors in determining how to price your carpet. A higher knot count means more work, so the price goes up. This factor significantly influences the overall cost.Keep in mind that a simple carpet may have 50,000 knots per square meter, while high-quality ones can reach 500,000 knots per square meter. The more knots, the more you can charge for your carpet.
  2. Materials: Most carpets are made of acrylic wool, which is generally more affordable. On the other hand, handmade carpets can be made of silk or natural cotton, resulting in a higher cost per piece.
  3. Originality of the design: Simple designs on carpets usually require less work, making them a bit more economical. However, carpets with complex, handmade designs will have a higher cost. The more original the design, the higher the carpet’s value and vice versa.
  4. Dimensions: Carpets in uncommon sizes are harder to come by. This means that if you’re looking for perfectly square carpets, the price will be higher than for rectangular ones.

Other factors to consider when determining the price of your tufting rugs

  1. Materials + labor: This is one of the most common methods for pricing handmade products. For carpets, you’ll need to consider the total cost of materials, adding the hourly labor rate for the time invested in making the carpets. You can charge whatever you want for labor, but it’s advisable not to charge less than 25USD per hour. The processes for creating carpets are complex and time-consuming, so it’s important to value your effort and charge accordingly.
  2. Price per square foot: Another way to set the value for your carpet is to charge for each square foot of the finished carpet. You can charge around 50USD to 75USD per square foot.This figure may vary depending on the cost of your work and the materials used. The more expensive the materials, the higher the final price of the carpet.

Taking all the advice into account, you’ll now be able to determine how much to charge for your rugs to make a good business. Always charge a fair value that covers not only the tufting materials but also the cost of the hours invested in crafting the carpet.

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